A bigger picture view helped re-engineer this business and place it in a far stronger position.
Complete review and re-design of marketing approach, across inbound/outbound activity, content and automation.
The results speak for themselves:
Just a bit of focus in some key areas can have a massive impact on successful pipeline generation.
Elements delivered included:
Developed and delivered a plan to complement & enhance existing solutions portfolio with offerings from a number of small systems integrator and services partners.
Full due diligence and successful on-boarding of ten new partners within a six month period across security, Saas, IaaS, business intelligence, enterprise mobility and CRM.
Resulted in attractive new revenue stream without the cost of upskilling or bringing in dedicated technical expertise.
Comprehensive five-stage strategy and action plan presented to the business MD. Supported overall objective of doubling revenue and EBITDA within three years.
Included the following elements:
Design of a tiered SAM Managed Service offering and associated value proposition & messaging. Engagement included: